Case Study: How a Business Coach Grows Her Podcast By Up To 60% Each Month

Think about all of the work you put into your podcast.

Think about all of the time you spend recording and editing. Consider how much time you spend promoting your show on social media, recruiting guests, and looking for sponsors.

Now think about how much more worth it all of this would be if you were getting paid.

Or, if you have already monetized your show, think about how much more worth it the work would be if you were making even more than you are now?

This is what podcaster and business coach Ina Coveney was wrestling with in 2020.

At that time, Ina had been podcasting for eight years. She had already had three shows that she had started and stopped with varying success.

Still, even with her experience, she hadn’t been able to monetize any of her shows.

Ina knew that if she wanted to start earning money from her podcast, she was going to have to try something different.

Podcast Title: The Global Phenomenon

Host Name: Ina Coveney

Niche: Online Business Coaching

Podcaster: Ina Coveney

Background: Before starting at Grow The Show, Ina had already had three of her own podcasts. Although she had been podcasting for eight years, she had never been able to monetize a show before. After joining Grow The Show, Ina started her fourth podcast.

The Game Changers: After arriving at Grow The Show, here’s what Ina did differently:

She used Targeted Daily Engagement to land two HUGE guests for episodes one and two of her new show.
She started her own coaching business and was able to achieve explosive growth by applying Grow The Show’s lessons on entrepreneurship.

The Results: Every month since starting her show, Ina has seen about 10-60+% monthly audience growth. She landed her dream podcast guests instantly, and she was paid to be featured in a major company’s podcasting campaign.

Then, Ina heard about the Grow The Show Podcast Accelerator.

Now, when Ina first heard of GTS, it was brand new.

She decided she had to take a risk, or she might lose the chance to grow her podcast and business to their full potential.

So, she joined the accelerator as our second-ever client.

The GTS techniques changed the entire course of Ina’s business.

After learning what it truly took to grow and engage with an audience, she started applying the teachings not only to her podcast but also to her coaching business.

Once she did this, Ina was getting more views and more engagement. Plus, she started creating a tight-knit community around her message and her coaching services.

The lessons she learned through GTS helped her not just to grow her podcast, they helped her build her business.

Using Targeted Daily Engagement, Ina was able to land her dream guests, Johnny Lee Dumas and Pat Flynn for episodes one and two of her new podcast.

Today, Ina is a six-figure entrepreneur, public speaker, and coach whose podcast grows between 10%-60% each month!

She has exclusively featured only dream guests on her podcast, and she even has her dream guests pitching her.

As a ressult of her podcast’s exposure, she landed the opportunity to be featured in a major company’s podcasting campaign.

AND, the best part is that she got paid for it.

Want to upgrade your show from a podcast to a thriving, profitable podcast business?

Want to have your dream guests pitching themselves to you?

Kickstart your path to podcast growth and monetization by following these two steps:

Apply to the Grow The Show Podcast Accelerator today! Once you apply, you’ll be connected with a GTS podcast expert who will help determine the best path for you and your podcast.
After you send in your application, check out these FREE resources! They’re excellent summaries of the accelerator lessons that Ina used to kickstart her podcast growth, and will help you build a great foundation of knowledge:

** In the years since Ina has joined, we have upgraded this service to help save you even more time. Now, you get placed with your very own FULLY TRAINED producer who will take care of all of the grunt work that clogs up your schedule.